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Marketing Safe Water Systems: Why it is so hard to get safe water to the poor – and so profitable to sell it to the rich

Marketing Safe Water Systems: Why it is so hard to get safe water to the poor – and so profitable to sell it to the rich

This book provides unique insights – from the varied perspectives of users, disseminators, producers and retailers – into the marketing challenges of point-of-use water treatment devices.

HEIERLI, U. (2008): Marketing Safe Water Systems: Why it is so hard to get safe water to the poor – and so profitable to sell it to the rich. Bern: Swiss Agency for Development and Cooperation (SDC) URL [Accessed: 18.05.2019]