The resulting WASH intervention comprises material inputs and behavior change communication to promote stool disposal, handwashing with soap, water treatment, protected exploratory play, and hygienic infant feeding. Nurture and disgust were found to be key motivators, and are used as emotional triggers. The concept of a safe play space for young children was particularly novel, and families were eager to implement this after learning about the risks of unprotected exploratory play.
MBUYA, M.N.N. et al. (2015): Design of an Intervention to Minimize Ingestion of Fecal Microbes by Young Children in Rural Zimbabwe. (= Clinical Infectious Diseases 61 , 703 / 61 ). URL [Accessed: 11.05.2016]